This isn't ongoing mentoring or open-ended coaching.
It's focused, hands-on business and marketing support, project-based or short retainer, for those in business who have a clear need and want expert support to deliver it.
You might be:
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Redesigning how your business operates and actually fits in your life
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Ready to launch an social media or email campaign but unsure how to plan and execute it effectively
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Building internal systems and processes but not sure where to start
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Launching a new offer and need a structured plan to bring it to market
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Designing a digital course but need hands-on support to develop and launch it
Whatever the project, we scope it, build it and get it done.
What consulting with Eva looks like
We begin with a scoping conversation to get clear on what you need, what success looks like, and whether we're the right fit.
From there, we work together on a defined project or short retainer basis, co-creating strategies, campaigns, systems, or structures that are practical, tailored, and built to work for your specific business.
You leave with something tangible. Clarity and actual deliverables.
What we can work on together
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Plan, structure and create an email or social media campaign that's coherent, on-brand, and achievable within your capacity.
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Build the behind-the-scenes structures that make your business easier to run (client management, workflows, processes, tools).
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Shape a new offer and map out a realistic, strategic plan to bring it to market.
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Develop a clear, positioned marketing approach for a specific season or goal.
Social Media & Digital Media Campaigns
Business Systems & Operations
Offer Development & Launch Planning
Marketing & Messaging Strategy
Content Planning & Strategy
Digital Course & Membership Creation
Pricing & Packaging
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Create a content framework that works consistently without constant reinvention
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Design programmes that are built to last, without requiring you to be always on.
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Review and restructure how your offers are priced and presented.
Recent work
Running two campaigns under one brand, and finding the gap that mattered most.
YOGACAMP is a UK retreat brand with two events at different stages. Sussex is established and close to selling out most years and carried by a returning community. Devon is younger, still building trust in a new location with a newer teacher line-up. I was brought on to lead the social media campaign for both events, across a single busy season, for a small team already stretched thin.
YOGACAMP
Community yoga retreat brand
Sell the remaining tickets for both camps. Two events. Two very different starting points and not much room for messaging to blur together.
The brief
What we did
The two campaigns ran on separate logic from the start. Sussex leaned on making the most of the weekend with treatments and sauna rituals. It highlighted familiar faces, spoke to the people who kept coming back and the urgency of last spots. Devon slowed down. It needed people to know the place and the teachers before they'd think about booking. Sixty posts went out across the campaign window and analytics were tracked throughout so decisions were based on what was actually reaching people not guesswork.
Results
What the numbers actually pointed to
Sussex sold out. Devon added a significant number of tickets but fell short of the original target. There are several factors involved and these are data points which are shaping what comes next.
On Instagram, the account grew by 103 followers, reached over 12,600 accounts and saw close to 2,000 interactions across the 10 week campaign period.
The most useful finding of the campaign was that social media and email had been running as two disconnected systems, when they needed to work as one.
Social was reaching people well, but reach on its own doesn't make someone book. What can look like a pricing problem can instead be a sign that people hadn't been given enough information or reassurance yet to feel ready to commit. A well-timed, well-sequenced email does the job of closing the sale far better.
This became the through line of recommendations going into next year: keep both events visible year-round rather than clustering activity around each launch, tighten the visual identity so each even is instantly recognisable, build on the activation of the teacher network to keep socials active without constant new production, and treat email not as an occasional newsletter but as a proper sequence, shorter and more frequent, mapped against the sales calendar for each event.
What people say
"Eva brought strategy, consistency and momentum to our social media that, as a small and busy team, can easily slip down the list. She understood what YOGACAMP is really about — community, returning campers, the feeling of the camps — and got that across without ever just 'selling' an event. We enjoyed working with her enough that we're now talking about her helping drive our communications year-round."
- Janee, Founder, YOGACAMP
Who is this for
This work is for you if:
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You have a specific business project or problem you need expert support with
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You're ready to take action and want someone skilled alongside you to do it
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You want practical deliverable-focused support — not general guidance
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You're a new or established business owner who values working with someone who understands the realities of running a small, values-led business
Kind words
We built a three-month Instagram strategy and I finally had a plan I could actually execute.
I'd been going round in circles for months. Working with Eva meant that we made real progress in a short time.
Vicki
Retreat Leader
Eva provided a clear framework for our digital course and project managed it from start to finish, making it really easy for us to work on it with her.
Communications Manager
Tiffany
Why work with Eva
I bring both business, marketing and communications expertise and real-world experience of building and running a small business as well as international corporate business development. My consulting is practical, direct, and tailored. No generic frameworks, no one-size-fits-all solutions.
And because I understand how nervous system load affects your capacity to implement, the systems and strategies we build together are designed around how you actually work, not an idealised version of you with unlimited time and energy.
How we work together
